# What It's Like to Sell for KnowBe4

## KnowBe4 Performance Category Ratings

See how employees rated KnowBe4 in RepVue's key performance categories.

| Category                                 | Score | Industry Percentile          | Industry Rank               |
|------------------------------------------|-------|------------------------------|-----------------------------|
| Culture and Leadership                   | 2.7   | 31st% of Software orgs       | #2,169 of 3,109 Software orgs |
| Base Compensation                        | 2.2   | 3rd% of Software orgs        | #3,033 of 3,109 Software orgs |
| Incentive Compensation Structure         | 2.5   | 12th% of Software orgs       | #2,766 of 3,109 Software orgs |
| Product - Market Fit                    | 4.1   | 74th% of Software orgs       | #786 of 3,109 Software orgs   |
| Professional Development and Training    | 2.9   | 52nd% of Software orgs       | #1,492 of 3,109 Software orgs |
| Inbound Lead / Opportunity Flow         | 2.3   | 35th% of Software orgs       | #2,044 of 3,109 Software orgs |
| Diversity and Inclusion                  | 3.6   | 42nd% of Software orgs       | #1,826 of 3,109 Software orgs |

## KnowBe4's Future Outlook (Next 12 Months)

Employees are “Neutral”

2.7 / 5

80 employee responses in the last 6 months

8.6% vs previous 6 months

How do KnowBe4 employees feel about the company's business outlook for the next 12 months?
Based on employee ratings collected in the past 6 months, employees at KnowBe4 are Neutral about the company's outlook for the next 12 months, giving it an average Future Outlook score of 2.7/5.0. This score reflects how employees rate their confidence in the company's growth, stability, and overall direction.

## What percent of sales reps hit quota at KnowBe4?

21% of team members typically hit their quota

| Criteria                | Percent |  
|------------------------|---------|  
| Software Industry Average | 42%     |  
| Global Average       | 44%     |

Approximately 21% of reps at KnowBe4 meet or exceed their annual quota based on ratings submitted in the past year.

### KnowBe4 Sales Salaries and Compensation Data

Verified salary data from 612 verified current and former KnowBe4 employees

| Job Role                    | Median Base Pay | Median OTE | Top Performer               |
|-----------------------------|------------------|------------|-----------------------------|
| Sales Manager               | $89k            | $150k      | $189k                      |
| Customer Success Manager     | $45k            | $70k       | $106k                      |
| Sales Engineer               | $75k            | $110k      | $126k                      |

## Verified Reviews from KnowBe4 Sales Reps

- **Current Employee, Other Sales** (Non-US, Apr 27, 2026): 3.4 - Generally a great company to work at if you can accept some of the quirks. Lots of young reps and has a fun culture.
- **Current Employee, Account Executive** (US, Apr 19, 2026): 2.6 - Company going through restructuring after 1 year with new CEO. Lots of new leaders. Yet to see if this will be positive or negative for the organization.

### KnowBe4 Sales Org Ratings Breakdown

| Category                   | Count   | Percent  |
|----------------------------|---------|----------|
| Account Executive           | 476     | 67%      |
| SDR / BDR                  | 68      | 9%       |
| Leadership Roles           | 45      | 6%       |
| Account Management          | 44      | 6%       |
| Customer Success            | 36      | 5%       |
| Channel Sales / Partnerships| 26      | 3%       |
| Sales Engineer / Solution Consultant | 9   | 1%       |
| Sales Enablement          | 4       | 0%       |

## Frequently Asked Questions about Selling for KnowBe4

### What do sales professionals at KnowBe4 think about their sales org?
KnowBe4 has an overall employee rating of 2.9 out of 5 and a RepVue score of 72.81. They are ranked #2,447 out of all Software organizations.

### What is the culture and leadership like at KnowBe4?
KnowBe4 has a rating of 2.7 out of 5 for culture and leadership. They are ranked #4,515 in this category out of 6,597 companies.

### Does KnowBe4 have good Product Market Fit?
KnowBe4 has a rating of 4.1 out of 5 for Product - Market Fit and is ranked #786 out of 3,109 Software companies.